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title: Cases Studies
description: Explore case studies and articles that address key challenges in industrial and chemicals, offering insights on business turnaround, growth strategies, and effective board communication.
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# Case Studies & Articles

 

# Case Studies

# Feature Articles

[07Nov Navigating Growth in Challenging Times with Kendall Justiniano](https://www.growth-arc.com/articles/navigating-growth-in-challenging-times-with-kendall-justiniano?hsLang=en) [When I Gave Up on Value Selling](https://www.growth-arc.com/articles/when-i-gave-up-on-value-selling?hsLang=en) [Why B2B Industrial Sales Methods Lag](https://www.growth-arc.com/articles/why-b2b-industrial-sales-methods-lag?hsLang=en) [B2B Buyer Behavior has Radically Changed](https://www.growth-arc.com/articles/b2b-buyer-behavior-has-radically-changed?hsLang=en) [07Jul Surviving the Chemical Downturn with Kendall Justiniano](https://www.growth-arc.com/articles/surviving-the-chemical-downturn-with-kendall-justiniano?hsLang=en) [We've lost the Lead in B2B Commercial Excellence](https://www.growth-arc.com/articles/tech-b2b-excellence-epicenter?hsLang=en) [14Mar What's the Real China Narrative?](https://www.growth-arc.com/articles/real-china-narrative?hsLang=en) [24Feb Navigating the Downturn in the Materials "Super-cycle"](https://www.growth-arc.com/articles/navigating-the-downturn-in-the-materials-super-cycle?hsLang=en) [Unlocking the Customer Buying Process](https://www.growth-arc.com/articles/the-customer-buying-process?hsLang=en) [21Jan Managing Commercial Risk in New Business](https://www.growth-arc.com/articles/managing-commercial-risk?hsLang=en) [23Dec How to 2x Your Current Growth Rate](https://www.growth-arc.com/articles/2x-your-growth?hsLang=en) [23Aug Driving Growth with Strategic Customers](https://www.growth-arc.com/articles/driving-growth-with-strategic-customers?hsLang=en) [22Feb Why Market Activation Fails](https://www.growth-arc.com/articles/why-market-activation-fails?hsLang=en) [08Nov Consultative Selling for Materials](https://www.growth-arc.com/articles/consultative-selling-for-materials?hsLang=en) [07Jun How Behavioral Approaches Turbo-charge Traditional Marketing Tools](https://www.growth-arc.com/articles/how-behavioral-approaches-turbocharge-traditional-marketing?hsLang=en) [06Jun Why Consultative Selling Surpasses Product-centric Approaches](https://www.growth-arc.com/articles/why-consultative-selling-beats-product-centric-approaches?hsLang=en) [19May Driving Organic Growth in Chemicals](https://www.growth-arc.com/articles/driving-organic-growth-in-chemicals?hsLang=en) [27Apr The Declining Advantage of Today's Commercial Excellence](https://www.growth-arc.com/articles/the-declining-advantage-of-todays-commercial-excellence?hsLang=en) [20Apr Five Strategic Shifts for a New Era in Chemicals](https://www.growth-arc.com/articles/five-changes-for-a-new-era-in-chemicals?hsLang=en) [29Sep Going Digital - 1 Map the Customer Sales Journey](https://www.growth-arc.com/articles/5-cultural-barriers-for-digital-sales-and-marketing-adoption-in-chemicals?hsLang=en)

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