Explore how strategic pricing can drive competitive advantage and profitability in volatile markets with insights from Lisa Thompson at our upcoming Executive Roundtable event.
- Pricing as a Strategic Competitive Advantage -
with Lisa S. Thompson
-
In today’s economic climate, where global growth is on the wane, and volatility threatens profits, companies that can retain price are competitively advantaged. Yet many aren't prepared with sustainable pricing capabilities.
Most materials executives understand the importance of pricing in driving profitable growth. In fact, the literature on pricing is extensive and well-developed, ever since Tom Nagle’s breakthrough book “The Strategy and Tactics of Pricing" was published nearly 50 years ago. And yet… Many materials companies don’t price strategically. In today’s economic climate, where global growth is on the wane, and volatility threatens profits, many companies aren’t prepared to weather the storm since they haven’t built a strategic and sustainable pricing capability.
In this Roundtable we’ll explore why that is, what gets in the way, and how pricing can become a competitive advantage for your company. Lisa Thompson and I discuss why companies short-change pricing capabilities, key success factors to effective pricing, what organizations that price effectively look like, and how executives can chart a roadmap to improved pricing and profitability. She will illustrate those principles with examples from her 30 years helping clients build sustainable pricing capabilities.
Lisa Spadafora Thompson is the founder of Sturbridge Growth Partners. She is a nationally recognized expert in pricing & profitable growth, having implemented groundbreaking price metrics and structures in multiple industries leading to increased close rates and higher margins for clients over her 3 decades as a consultant.
Who should attend?
- Commercial Officers, and Marketing and Sales executives
- Executives with responsibility for value capture and pricing
Event Details
- Wednesday June 25, 2025, 10 am EST
Lisa S. Thompson
Guest Speaker
Founder & Partner, Sturbridge Growth Partners
Lisa Spadafora Thompson founded Sturbridge Growth Partners in 2016. She is a nationally recognized expert in pricing & profitable growth, having implemented groundbreaking price metrics and structures in multiple industries leading to increased close rates and higher margins for clients over her 3 decades as a consultant.
After finishing her MBA in 1996, Lisa joined Strategic Pricing Group (SPG), the premier firm in the pricing and competitive strategy space, founded by Tom Nagle. Lisa was a Vice President & Co-Managing Director at SPG where she opened the firm’s Chicago Office and led the Industrial & Process Manufacturing Practice. Lisa joined Monitor Group as a partner, when SPG was acquired in 2005 led the Pricing and Sales Strategy practices, and was elected to the Monitor board of directors. She became a partner at Deloitte Consulting in 2013 when they acquired Monitor Group where she led the Strategy Practice for the Process & Industrial Manufacturing sector managing nearly $100MM in revenue.
Lisa has taught at the University of Chicago Center for Executive Education, Financial Executives International, Sales & Marketing Executives International, and the Professional Pricing Society. Lisa earned her MBA from Babson College in 1996 and a B.A. from Regis College in 1991.