---
title: Growth Arc Newsletter | Innovation
description: Innovation |
image: https://www.growth-arc.com/hubfs/Carbon-Fiber-Cloth-Fabric..jpg
---

[Skip to content](https://www.growth-arc.com/articles/tag/innovation#main-content)

[![GA\_Web+Logo-01](https://www.growth-arc.com/hubfs/GA_Web+Logo-01.png)](https://www.growth-arc.com)

- [Home](https://www.growth-arc.com)
- Consulting 
    - [Sales & Marketing](https://www.growth-arc.com/commercial-excellence)
    - [Innovation](https://www.growth-arc.com/innovation)
    - [Strategy](https://www.growth-arc.com/strategy)
    - [Case Studies](https://www.growth-arc.com/cases)
- Executive Coaching 
    - 1 on 1 Coaching
    - [Group Mastermind](https://www.growth-arc.com/breakthrough)
    - [Exec Roundtable](https://www.growth-arc.com/roundtable)
    - [Articles](https://www.growth-arc.com/articles/tag/executive-development)
- About 
    - [Results](https://www.growth-arc.com/clients-results)
    - [Case Studies](https://www.growth-arc.com/cases)
    - [Our Firm](https://www.growth-arc.com/about)
    - [Contact](https://www.growth-arc.com/contact-us)
- Newsletter 
    - [Subscribe](https://www.growth-arc.com/subscribe)
    - [Business Growth](https://www.growth-arc.com/articles/tag/business-growth)
    - [Exec Career](https://www.growth-arc.com/articles/tag/executive-development)
- [Roundtable](https://www.growth-arc.com/roundtable)

Search Growth Arc

- There are no suggestions because the search field is empty.

# Material Growth Newsletter

Growth Insights for Materials Executives

### Subscribe here

### Explore Articles by Tag

- [\*Business Growth (89)](https://www.growth-arc.com/articles/tag/business-growth)
- [Strategy & Transformation (47)](https://www.growth-arc.com/articles/tag/strategy-transformation)
- [Sales & Marketing (46)](https://www.growth-arc.com/articles/tag/sales-marketing)
- [\*Executive Development (36)](https://www.growth-arc.com/articles/tag/executive-development)
- [AI & Digital (24)](https://www.growth-arc.com/articles/tag/ai-digital)
- [\*Executive Roundtable (21)](https://www.growth-arc.com/articles/tag/executive-roundtable)
- [Career (20)](https://www.growth-arc.com/articles/tag/career)
- [Featured (20)](https://www.growth-arc.com/articles/tag/featured)
- [Innovation (17)](https://www.growth-arc.com/articles/tag/innovation)
- [Leadership (17)](https://www.growth-arc.com/articles/tag/leadership)
- [\*Case Study (8)](https://www.growth-arc.com/articles/tag/case-study)
- [Sustainability (6)](https://www.growth-arc.com/articles/tag/sustainability)
- [Podcast (5)](https://www.growth-arc.com/articles/tag/podcast)

## Here are the Articles you Selected...

---

##### [The Deal Nobody Loses](https://www.growth-arc.com/articles/the-deal-nobody-loses)

... losing to the status quo is the growth brake? - The most expensive deals I have watched are the ...

##### [AI Adoption Is the Easy Part](https://www.growth-arc.com/articles/ai-adoption-is-the-easy-part)

... Returning ROI, that's the hard part - Halfway through a recent conversation on The Chemical Show...

##### [What 20 Years of Customer Interviews Taught Me About Trusting AI](https://www.growth-arc.com/articles/what-customer-interviews-taught-me-trusting-ai)

... psychophancy is not new - The smartest thing executives say to me about AI is that they don't tr...

##### [What Building Chemical Plants Taught Me About AI](https://www.growth-arc.com/articles/what-chemical-plants-taught-me-about-ai)

... A chemical plant doesn't fail on the day it breaks. - It fails months earlier, in a design revie...

##### [Podcast Ep 23: When R&D Meets AI](https://www.growth-arc.com/articles/podcast-when-rd-meets-ai)

\- Compressing Materials Development Timelines - Listen Here The materials and process industries sit...

##### [When R&D Meets AI: Compressing Materials Development Timelines](https://www.growth-arc.com/articles/when-rd-meets-ai)

\- When R&amp;D Meets AI: Compressing Materials Development Timelines - with Greg Mulholland Material...

##### [Harnessing AI with Confidence](https://www.growth-arc.com/articles/harnessing-ai-with-confidence)

A rapid, risk-minimized approach - Artificial Intelligence (AI) is revolutionizing sectors across th...

##### [Super-Charging Innovation Projects with NPV-](https://www.growth-arc.com/articles/super-charging-with-npv2)

Why you're wasting resources and effort - Subscriber note: if you've received this post as an email,...

##### [Curiosity vs. the Stupid Idea](https://www.growth-arc.com/articles/curiosity-stupid)

5-year olds are geniuses, because they embrace the "stupid idea." - You can tell how innovative a co...

##### [Managing Commercial Risk in New Business](https://www.growth-arc.com/articles/managing-commercial-risk)

The Overlooked Factor in Launch Success -

##### [Steve Jobs on Why Ideas are Cheap](https://www.growth-arc.com/articles/jobs-ideas)

And they don't fix the growth problem you have - When companies run into weak innovation pipelines, ...

##### [The Low-Carbon Value Chain](https://www.growth-arc.com/articles/low-carbon)

Material Growth Podcast Ep. 11 - with Fred Moesler Listen Here Sustainability is currently the promi...

##### [The Low Carbon Value Chain](https://www.growth-arc.com/articles/low-carbon-value-chain)

\- The Low Carbon Value Chain - with Fred Moesler - Sustainability is currently the prominent trend i...

##### [Leading Innovative Organizations](https://www.growth-arc.com/articles/leading-innovative-organizations)

\- Leading Innovative Organizations - with Bob Eckert - Bob Eckert and I discuss what specific requir...

##### [How do I get More Wins from my Innovation Investments?](https://www.growth-arc.com/articles/more-wins-from-innovation-investment)

That was the question the Chief Executive Officer (CEO) of an innovative specialty chemicals manufac...

##### [Building Innovation Culture](https://www.growth-arc.com/articles/building-innovation-culture)

\- Building Innovation Culture - with Bob Eckert - Bob Eckert is CEO at New &amp; Improved. He focuse...

##### [Going Digital - 1 Map the Customer Sales Journey](https://www.growth-arc.com/articles/5-cultural-barriers-for-digital-sales-and-marketing-adoption-in-chemicals)

The consumer world has been transformed by digital sales and marketing techniques. However, B2B comp...

![Growth Arc](https://www.growth-arc.com/hubfs/mstile-150x150.png)

**Growth Arc Advisors LLC**

Annapolis, MD 21403

<https://www.linkedin.com/company/growth-arc-advisors-llc/>

- [About Us](https://www.growth-arc.com/clients-results) 
    - [Our Story & People](https://www.growth-arc.com/about)
    - [Clients & Results](https://www.growth-arc.com/clients-results)
- Resources 
    - [Cases](https://www.growth-arc.com/articles)
    - [Newsletter](https://www.growth-arc.com/subscribe)
    - Executive Roundtable
- [Contact Us](https://www.growth-arc.com/contact-us) 
    - [Schedule Call](https://www.growth-arc.com/meetings/kendall-justiniano)
    - [Email Inquiry](https://www.growth-arc.com/contact-us)

Branding & Design by Migo Design Co. - migodesign.com

© 2026 by Growth Arc Advisors LLC. All rights reserved.

 Developed by [GiantFocal](https://www.giantfocal.com)